The Best 5 books to master storytelling
One of the best teaching methods is known to be the storytelling method. High motivation and active engagement, an increase in creativity, peer cooperation, a deeper knowledge of a subject, and an improvement in attention span are the key advantages of the storytelling technique. So here are the 5 best books to master storytelling
Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small). He shows that anyone can learn to be an appealing storyteller, that everyone has something "storyworthy" to express, and, perhaps most importantly, that the act of creating and telling a tale is a powerful way of understanding and enhancing your own life.
I spent a frantic week flicking the pages and traveling through Lawrence's early years at Pixar and felt utterly, completely pleased. For my friend and his victory, I feel vindicated. educated and enlightened on the tumultuous, improvised, and dramatic chords that surround business at all levels.
Pixar Storytelling is about effective storytelling rules based on Pixar's greatest films. The book consists of ten chapters, each of which explores an aspect of storytelling that Pixar excels at. Learn what Pixar's core story ideas all have in common, how they create compelling, moving conflict, and what makes their films' resolutions so emotionally satisfying. The book also examines Pixar's character development, unique, intricate story structure, and use of theme, all of which are key to the studio's storytelling achievements. This book is great for writers interested in writing for animation or mainstream feature films, animators or aspiring directors who want to know how some of the best-animated films work, and even Pixar fans or film buffs who are interested in learning more about the awesome world of storytelling.
if you want to start a small business or even just a professional YouTube or Instagram account I'd suggest starting with this one. One because as said multiple times word of mouth marketing is free and two because as a book it says something different in comparison to all the 'social media gurus' who claim that you can do any kind of business just by sharing, liking, and posting at particular times during the day.
What makes things popular? If you said advertising, think again. People don't listen to advertisements, they listen to their peers. But why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral?
Wharton marketing professor Jonah Berger has spent the last decade answering these questions. He's studied why New York Times articles make the paper's own Most E-mailed list, why products get word of mouth, and how social influence shapes everything from the cars we buy to the clothes we wear to the names we give our children.
In Contagious, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos. Learn how a luxury steakhouse found popularity through the lowly cheesesteak, why anti-drug commercials might have actually increased drug use, and why more than 200 million consumers shared a video about one of the most boring products there is: a blender.
Contagious provides specific, actionable techniques for helping information spread--for designing messages, advertisements, and content that people will share. Whether you're a manager at a big company, a small business owner trying to boost awareness, a politician running for office, or a health official trying to get the word out, Contagious will show you how to make your product or idea catch on.
4) Bird by Bird
For people who desire to write fiction or non-fiction, "Bird by Bird" is incredibly helpful. You'll find a combination of writing advice and memoirs here. It is a simple and enjoyable book.
"Thirty years ago my older brother, who was ten years old at the time, was trying to get a report on birds written that he'd had three months to write. It was due the next day. We were out at our family cabin in Bolinas, and he was at the kitchen table close to tears, surrounded by binder paper and pencils and unopened books on birds, immobilized by the hugeness of the task ahead. Then my father sat down beside him, put his arm around my brother's shoulder, and said, 'Bird by bird, buddy. Just take it bird by bird.'
I love reading books about storytelling, and this one is really fantastic.
Humans live in landscapes of make-believe. We spin fantasies. We devour novels, films, and plays. Even sporting events and criminal trials unfold as narratives. Gottschall argues that stories help us navigate life's complex social problems -- just as flight simulators prepare pilots for difficult situations. Storytelling has evolved, like other behaviors, to ensure our survival. Gottschall tells us what it means to be a storytelling animal and explains how stories can change the world for the better.
We know we are master shapers of stories. The Storytelling Animal finally reveals how stories shape us.
CONCLUSION
Storytelling also can be applied to business & marketing as this method is effective because it forges an emotional bond between a business, its goods, and its clients. An audience's engagement with a brand is boosted by effective storytelling, which promotes conversions and, eventually, revenue development.
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